A new traffic generation system is about to enter the market that is starting to catch a significant buzz and is called Pro Traffic System. As one of the lead designers for the system, I wanted to really address what this system is designed to do and not do for that matter. I know from previous launches, many things can get blown way out of proportion.
Pro Traffic System is designed for serious web site owners who want to excel in business today, tomorrow, and 3 years from now. It uses components of paid advertising for short term traffic, articles, videos, podcasts, and RSS feeds for intermediate term, and then builds everything around a very good linking strategy to establish long term search engine dominance.
Let’s take a look at of these components:
SHORT TERM TRAFFIC
Let’s face it, if you cut through all the hype out there, most any real successful, short term traffic approach involves paid advertising of some sort. Of course, you have the easy to turn on Google ads but in many businesses, it is hard to make these ads profitable. In my first business, I spent over $60K the
first year on these.
In addition, you have banner advertising but it is a heck of a lot of work to find the right sites to place your banners, get the banners made, and then monitor performance.
What Pro Traffic System does is use a network of web sites that are extremely targeted and that use pop under ads. While many people don’t like this approach, historically they are extremely effective and can be made profitable very quickly as a web site optimizes its copy and sales approaches.
MEDIUM TERM TRAFFIC
Short term, paid traffic is, in our mind, an initial crutch as a web site really begins to develop a web presence. As we start to get into the 2-6 month region after start, web sites need to start pulling traffic from a variety of sources:
* Video
* Articles
* Podcast
* RSS Feeds
* Social Networking Sites
However, what normally crushes everybody is the extreme amount of time it takes to create, and distribute this material on a regular basis. Pro Traffic System is taking both the creation and distribution responsibilities off of the web site owner. By handling these functions in volume, for multiple web sites, it becomes tremendously more efficient.
LONG TERM TRAFFIC
For the web sites in which I have been involved, the real home run occurs when the web site begins to rank for tons of long tail keywords in its niche and then starts to get a real reputation even for more difficult keywords in its space.
To accomplish long term, niche domination requires doing everything used in generating Medium Term Traffic with two major additions:
* All content is optimized for a long list of long tail keywords; and
* Tremendous attention is paid to getting links from many locations
(social, blogs, article directories, etc.) pointed at the content.
Over time, as the web site develops trust rank with search engines, this accumulated content and in bound links can’t help but allow a site to establish a dominate position.
As the owner of two other successful, web businesses, I can tell you that Pro Traffic System does a lot of things right. However, I will also tell people that if they are looking for the magic blue pill that makes then a bajillion dollars in 48 hours, they are looking in the wrong place….. Pro Traffic System is simply about doing things right, over and over and over again, to establish a solid Internet marketing presence.
